Not since they named a pastry after Napoleon has anything so delicious
seemed so dictatorial. Mouth-watering aromas mix with despotism at La
Crêperie on Mass Ave., where customers who do not follow rigid
guidelines face an unwelcome (and hungry) fate. Is this Harvard’s very
own Crêpe Nazi?
Well, no. Owner James E. Murray is not so much a misunderstood
genius as a friendly entrepreneur, and has no plans to move to
Argentina. Yet Murray does run an efficient operation, posting strict
rules meant to keep business flowing during typically packed rush hours
at his Harvard Square institution. And, in a world where one can barely
look at a Pez dispenser or Junior Mint without memories of Jerry and
the gang, he inevitably invites comparisons to the most feared soup
artisan of the “Seinfeld” New York.
Murray’s rules, posted on the eatery’s walls under the heading
“La Crêperie’s Fine Print,” are for the most part framed politely,
dispelling any totalitarian comparisons.
“If you need an extra plate, please ask” is hardly the stuff
of tyranny. In at least one strongly-worded exhortation, however, there
does lie an ominous hint, as Murray demands more Lebensraum: “Do not
lean on the crêpe counter!” The owner, who often rolls the crêpes
himself (and no, he has not considered importing Dominicans to help, à
la “Seinfeld”), explains simply that he treats his customers with
respect, and he expects the same. Has he ever banned a troublemaker?
“If somebody crosses the line with us, we will definitely
eighty-six them,” he says.” (According to urbandictionary.com,
“eighty-six” means “to kill or knock off.”)
Next!