Lampoon To Seek National Market by '62

Following a faculty vote which will enable a new undergraduate publication, The Gargoyle, to enter competition with the Lampoon, the Lampoon announced yesterday that it will go into competition with The New Yorker.

Jack Winter '62, president of the Lampoon, reported yesterday that an amalgamation between his organization and Street and Smith-Conde Nast, publishers of Madamolselle, Vogue, Glamour, Astonishing Science Fiction and cross-word-puzzle books, will place a new national Lampoon into the New Yorker field by September of 1962.

Winter said the publishing company feels that "the flavor of New Yorker does not come across" in all parts of the country. The Lampoon was selected as a competitor because of the "resounding success" of its parody of Madamolselle which will be released in June.

A tentative agreement between the magazine and its new publisher will reportedly expand the present circulation of the Lampoon to between 1,300,000 and 1,400,000 by the end of its first year as a national publication.

May Split with University

Winter described the amalgamation as a "blowing up" of the scope of the Lampoon and added that it was "a very strange thing". Because of its new position, he said, "it may be that we will have to disassociate ourselves from the University".

It is now planned that the national Lampoon will include a regional insert for College subscribers. That portion of the magazine is to be produced by undergraduate 'Poonies while the major part of the publication will be the responsibility of a professional staff. The publishers, Winter pointed out, will not be allowed to change anything in the regional insert on the "grounds of bad quality".

The professional staff will be drawn from former Lampoon editors and, according to unconfirmed rumors, dissatisfied members of the New Yorker staff. Some Lampoon editors will also advance directly from the insert to the professional staff after graduation unless the equality of the College group goes bad", according to Winter.