College Man Makes Good in Brattle Square Telling Undergraduates How Smart They Are

Horace Greeley was wrong. Young men don't have to go west. Anyway no further than Brattle Street according to Richard A. Wetzel G. Ed., who is in the midst of writing his own success story.

On the second floor of the Brattle Building in an office devoid of furnishings, Wetzel and seven of his colleagues have founded the Intelligence Testing Bureau. To date the Bureau has been known to the people of Cambridge only through the cryptic advertisements it has placed in the local newspapers.

Although these ads offer "IQ Measurement," the Bureau does not use slide rules or logarithmic tables to perform the measuring. It employs one hour popular tests, the Stanford-Bizet for the younger set, and the Wecheler-Believeze for those with Social Security Cards, to determine "mental capacity."

Operating on the premise that the wise man is the man who knows how wise he really is, Wetzel plans to give IQ tests to any and all "normal, healthy extraverts," even the quiz kids.

Work in Summer

At present the Bureau is a part-time affair, but this summer, while others are away at the beaches, the entrepreneurs want to dig in. And when winter rolls around, they expect to be firmly established in their enterprise.

Now that the bureau has planted its "curiosity trap" in the local dailies, all it can do is wait. Wait and see is people want to know how smart they are--or if they'd rather be happy.