SATURDAY EVENING POST IS FIRST CHOICE OF STUDENTS

The Saturday Evening Post is the magazine most in demand at Harvard. Close behind it come Time, Collier's, the Reader's Digest, Esquire, and the New Yorker.

Freshmen prefer the Reader's Digest, while Ballyhoo ranks high with them. Time and the New Yorker rank first and second among those magazines delivered by mail.

Esquire, while it does not sell many copies, is read by a great portion of the student body. Magazines to be looked at, not read, sell well, with Screen Fun leading this class.

Liberty and News Week were noticeable for their low standing with the student body.