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How seriously the cinema is attacking the strongholds of education is shown in the faltering announcement that Harvard University is to be the keystone of the Nationwide tour being made by John McCormick, general manager of West Coast production of First National Pictures, in an effort to bring college men of promise into motion picture work.
The ephemeral press notices of the past month materialized yesterday with the arrival in the Yard of J. L. Johnston, of the studio staff. In order to give every student who forsees for himself a future on the silver screen, every opportunity to sell his personality, ability, and appearance to the representatives of America's second greatest industry, the tests at Harvard will be held on Tuesday, April 26, instead of Saturday, April 23, as previously announced.
The Freshman Gymnasium will be the seen of operations. According to present plans, the hour for the preliminary interviews is set at 12 o'clock. The photographing of the ten most distinctive men is to follow immediately afterwards.
The fortunate men, culled in the circuit through the leading educational centers of the East, will be provided free transportation to and from the Burbank studios for an eight weeks' trial in productions starring Colleen Moore, Richard Barthelmess, Milton Sills, Billie Dove, and others. Those still more fortunate men who are retained after these tests will be offered long term contracts.
As Mr. McCormick, who is in charge of the tests has so aptly put it. "These tests are not a matter of vanity, but of some business logic. We offer an exceptional opportunity in exchange for personality, ambition, and interest. We expect 200 men to report for preliminary examinations at Harvard."
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